Selling Queenstown Instore & Online
Good Old Fashion Collateral
It's obvious, we're living in an ever changing digital world! But it appears that many of our visitors and travel planners still prefer to have a physiscal resource on hand, often just to supplement the information they have discovered online. And that is where good old fashioned collateral comes in!
We've been producing The Queenstown & Southern Lakes Product Directory for a number of years now. The directory is an invaluable tool for planning a holiday or conference, or learning about tourism in our region. It will provide you with the information you need to facilitate your destination planning. It also contains contacts with key tourism businesses and services.
We also produce or make available through our partners, a number of special interest topic maps such as Golf, Biking, Walking and Wine Trails. If you feel any of these are a good match for your client please direct them to our Maps & Guides page or download any of the maps on their behalf. Here you will also find Queenstown's Official Visitor Information Guide. This guide is full of useful information on suggested itineraries, seasonal information and events, along tips to explore the hidden gems located within the Queenstown region.
They say a picture tells a thousand words and Queenstown is certainly no exception! We've made an extensive range of inspirational photography available to travel trade proffessionals in our online image gallery. You can request high resolution images of poster size quality to download and use on your website, in your brochures or on your travel shop's wall.
We invest heavily in Queenstown's Official Visitor Information Website and Queentown's Official Visitor Mobile Directory. This powerhouse of information can be utilised and trusted by agents and researchers around the world. Over 60,000 people visit our website every month to research Queenstown so we work closely with our members to ensure the 1100 listings are as current and apealing as possible. Features of the tourism product listings include social media links, tripadvisor comment and google map integration, 1-5 images, video, Qualmark information and translation of navigation elements into Chinese, Spanish, Japanese and German. We trust that you will find it very useful when selling our destination to your clients.
Keeping Things Up To Date
Anyone who works in the Tourism Industry knows how fast-paced and dynamic it is. There can be several changes and enhancements to one operator's product offering in a week let alone several months or even a year. We're committed to getting the correct information to you and your customers everytime. There are several ways we communicate updates to the Travel Trade. We welcome you to subscibe to any of the following so you're able to update the people and resources in your business accordingly:
- Travel Trade Updates- Trade team post news and updates (relevant to Travel Trade) to this section of the website as soon as they hear about them!
- Twitter - Follow the Trade team tweets @TradeQueenstown
- The Trade Remarks - quarterly E-newsletter round-up of news
Let's Get Social
More and more people are following their favourie brands (including destinations) on friend focussed networks such as Facebook. We encourage all visitors to enage with us via our social media channels prior to their arrival here. This builds excitement about their upcoming holiday and allows them to connect with our destination on a more intimate level. It is also a good way to generate new interest in our destination (their frends/followers) which could result in more business for you! Here are a list of Queenstown's Official Social Media Channels: