Need copy on Queenstown and Wānaka?
50, 100 and 150 word marketing blurbs are available for use across your website, brochure, itineraries or other promotional materials. These have been crafted to help you share the essence and unique experience of Queenstown and Wānaka to your audience/clients.
Queenstown and Wānaka offer more than just a getaway. Here, you’re invited to slow down, venture further, seek deeper connections and experience all that our destination encompasses.
Our region’s goal towards a regenerative future works towards improving our local and visitor wellbeing and experience, forging connections between people and places, and enabling healthy ecosystems, so that the region becomes known as a leading example of how travel creates a thriving future. Queenstown and Wānaka welcome those who bring their courage and curiosity, who share our values, and who take action toward a thriving planet, caring deeply for the environment and the people who call it home.
Can’t find what you’re looking for? Please get in touch with our travel trade team for more information.
Blurbs for Travel Trade
Queenstown and Wānaka
50 Words
Nestled amidst New Zealand’s spectacular Southern Alps and set between glacier-fed lakes and soaring peaks, Queenstown and Wānaka are four-season destinations, offering world-class experiences that connect you with the unique surroundings and vibrant community. Here, you’re invited to slow down, venture further, and experience more.
100 Words
Nestled amidst New Zealand’s spectacular Southern Alps, Queenstown and Wānaka are four-season destinations offering diverse, world-class experiences that connect you with the unique surroundings and vibrant community.
Set between glacier-fed lakes and soaring peaks, this place invites you to slow down, venture further, and experience more. Immerse yourself in nature and discover alpine trails, lakeside paths and dramatic landscapes by foot or two wheels. Explore snow-capped mountains, taste and savour local food and wine, and seek your own meaning of adventure.
Steeped in rich history and shaped by the people who call this place home, Queenstown and Wānaka inspire curiosity and invite deeper connections with people and place.
150 Words
Nestled amidst New Zealand’s spectacular Southern Alps, Queenstown and Wānaka are four-season destinations offering diverse, world-class experiences that connect you with the unique surroundings and vibrant community.
The region’s natural beauty, culture, heritage and diversity form the backdrop to an experience that inspires connection and belonging. Set between glacier-fed lakes and soaring peaks, this place invites you to slow down, venture further, and experience more. Immerse yourself in nature and discover alpine trails, lakeside paths and dramatic landscapes by foot or two wheels. Explore snow-capped mountains, taste and savour local food and wine, and seek your own meaning of adventure.
Steeped in rich history and shaped by the people who call this place home, Queenstown and Wānaka offer a unique energy that inspires curiosity, encourages connection, and leaves a lasting impression on all who visit.
Queenstown Only
50 Words
Nestled amidst New Zealand’s spectacular alpine landscapes and set amongst the shores of crystal-clear Lake Whakatipu, Queenstown is a four-season destination offering diverse, world-class experiences that connect you with its unique surroundings and vibrant community. Here, you’re invited to slow down, venture further, and experience more.
100 Words
Nestled amidst New Zealand’s spectacular alpine landscapes and set amongst the shores of crystal-clear Lake Whakatipu, Queenstown is a four-season destination offering diverse, world-class experiences that connect you with its unique surroundings and vibrant community.
Queenstown invites you to slow down, venture further and experience more. Immerse yourself in nature, discover natural wonders, explore snow-capped mountains, savour local food and wine, and seek your own meaning of adventure.
Queenstown welcomes those who bring their curiosity, tread lightly and seek deeper connections with this place and the people who call it home.
150 Words
Nestled amidst New Zealand’s spectacular alpine landscapes and set amongst the shores of the crystal-clear Lake Whakatipu, Queenstown is a four-season destination offering diverse, world-class experiences that connect you with its unique surroundings and vibrant community.
The region’s natural beauty, culture, heritage and diversity shapes the experience and connects with everyone who visits. Queenstown invites you to slow down, venture further, and experience more. Immerse yourself in nature and discover natural wonders by foot or two wheels. Explore snow-capped mountains, taste and savour local food and wine, and seek your own meaning of adventure.
Steeped in rich history, Queenstown’s spirit and unique energy fuels imaginations and the community’s passion for a regenerative future. Queenstown welcomes those who bring their curiosity, tread lightly and seek deeper connections with this place and the people who call it home.
Wānaka Only
50 Words
Nestled between glacier fed lakes and alpine peaks, Wānaka offers year-round experiences shaped by its whenua (land) and welcoming community. Beyond world-class hiking, biking and snow sports, visitors discover boutique food and wine, unique experiences, and authentic encounters led by locals who care deeply for the land and its stories.
100 Words
Nestled between glacier fed lakes and alpine peaks, Wānaka offers year-round experiences shaped by its whenua (land) and creative, connected community. Beyond world-class hiking, biking and snow sports, visitors discover a place of belonging.
The name Wānaka comes from wānanga - ‘a place of learning’, which inspires both locals and visitors. From lake adventures and alpine trails to boutique food, wine and art experiences, every encounter offers authenticity and care for people and place. Wānaka invites travellers seeking connection and balance in a landscape that inspires and restores.
150 Words
Nestled between alpine peaks and glacier fed lakes, Wānaka offers year-round experiences shaped by its whenua (land) and creative, connected community. Beyond world-class hiking, biking and snow sports, visitors discover a place of belonging.
The name Wānaka comes from wānanga, meaning a place of learning, and that spirit is woven into every aspect of life here. The land and its stories are deeply respected, and visitors are invited to experience a strong sense of connection and authenticity.
Across every season, Wānaka offers ways to connect, from snow sports and alpine trails to lake exploration and a thriving creative culture. Boutique food and wine, local events and encounters with passionate people add richness to each season. The natural beauty, cultural depth and care for people and place ensure that Wānaka’s spirit endures for generations to come. A place where adventure, calm and genuine connection meet.