Destination Queenstown (DQ) and Lake Wānaka Tourism (LWT) are the Regional Tourism Organisations (RTOs) responsible for both destination marketing and destination management in the Queenstown Lakes District. Our role is to position Queenstown and Wānaka in international and domestic markets and to work collaboratively with partners to deliver the region’s Destination Management Plan, focusing on regenerative tourism by 2030 and attracting ‘high contributing’ visitors.
Industry events are a great way to connect with others in the region, learn more about relevant topics from the experts, and hear the latest from Destination Queenstown and Lake Wānaka Tourism.
October15
Authentically Integrate Wānaka’s Te Ao Māori Cultural History Into Visitor Experiences
Wānaka Community Hub, 2:30-4:00pm
Led by Darren Rewi, a Senior kaumātua in Central Otago, businesses will understand how they can communicate cultural storytelling in a way that is appropriate, meaningful and aligned with their visitor experience.
Learn to craft and confidently share your own pepeha, a Māori introduction that communicates who you are and your connection to place. Led by Darren Rewi, senior kaumātua in Central Otago, this session covers pronunciation, delivery and cultural context.
Introduction to Consumer Marketing at Lake Wānaka Tourism
LWT Office, 9:30-10:30am
Get to know the Consumer Marketing team and learn how we promote the region to key target markets and audiences, shape visitor demand, and how your business can get involved.
