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Destination Queenstown Media Releases

Keep up with Queenstown's latest updates with media releases for media and broadcasting professionals researching Queenstown, New Zealand.

Visit our online images library to download high resolution images of Queenstown. For more information, our Stats & Insights area offers direct download of research reports and other information resources.


Queenstown a big winner at the 2020 World Travel Awards

13 November 2020, (Queenstown, New Zealand)

Queenstown has scored significant wins at the 27th Annual World Travel Awards, winning three of the major awards in the Oceania section and four out of eight titles in the New Zealand section.

Queenstown launches Home of Adventure brand with new domestic campaign

19 October 2020, (Queenstown, New Zealand)

Destination Queenstown is today launching its latest domestic campaign, unveiling the region’s Home of Adventure brand and giving Kiwis plenty of reasons to visit during the long days of spring and summer.

Destination Queenstown launches ‘Community Connection’ CSR programme

17 September 2020, (Queenstown, New Zealand)

Destination Queenstown and the Queenstown Convention Bureau have launched an innovative new corporate social responsibility programme called “Community Connection”. The programme is designed to connect business events organisers and delegates with local charitable organisations, showcasing ways to contribute to the region during their visit.

Skiers in Queenstown take first laps as winter kicks into gear

26 June 2020, (Queenstown, New Zealand)

Queenstown’s ski season kicked off today, as the lifts at Coronet Peak and Cardrona Alpine Resort started turning first thing.

Queenstown covered in first major snowfall for 2020

8 June 2020 (Queenstown, New Zealand)

Snow over the weekend has blanketed Queenstown's mountains, heralding Queenstown’s transformation for the winter season. The Southern Lakes ski areas are all set to open this season with Coronet Peak and Cardrona Alpine Resort scheduled to open on 26 June, Treble Cone scheduled to open on 27 June and The Remarkables Ski Area set to open on 4 July.

Queenstown: Come to me this winter

1 June 2020 (Queenstown, New Zealand)

 A new campaign enticing Kiwis to Queenstown this winter kicked off this weekend. The campaign will showcase the amazing activities that make Queenstown a winter favourite, using an inspirational new winter video, showing on prime time television placements and promoted across a range of online channels, from 31 May.

Survey shows Queenstown is open for business

Friday 29 May 2020 (Queenstown, New Zealand) 

A survey of local tourism businesses recently undertaken by Destination Queenstown shows that 96% of respondents will be open under level 2 for the winter season.

New DQ campaign to support Queenstown recovery

Wednesday 20 May 2020 (Queenstown, New Zealand) 

Destination Queenstown’s program of marketing activity to support tourism, share the message that Queenstown is open for business, and invite Kiwi visitors back to the resort town, is well underway.

Queenstown excited to welcome visitors again

Tuesday 12 May 2020 (Queenstown, New Zealand) 

The announcement yesterday that NZ will move to Alert Level 2 on Thursday has been met with delight in Queenstown, with operators in the Southern Hemisphere’s premier holiday destination excited to welcome visitors again and get back to business.

Queenstown’s Welcome to Winter campaign nabs major Australian cinematography award

Wednesday 13 November 2019 (Queenstown, New Zealand)

Destination Queenstown’s Welcome to Winter campaign has picked up a major cinematography award in Australia.

New Real Journeys Queenstown Winter Festival director appointed

Thursday 5 September 2019 (Queenstown, New Zealand)

Destination Queenstown is delighted to announce the appointment of Harald Ulriksen to the position of Real Journeys Queenstown Winter Festival Director.

Queenstown’s tourism office put the environment in the spotlight with sustainability initiatives and commitment

27 June, 2019 (Queenstown, New Zealand)

Destination Queenstown (DQ) is highlighting the environmental initiatives happening around Queenstown while addressing its own environmental impact and committing to change.

Take Me To Queenstown mural has Sydney-siders dreaming of winter adventures

Thursday 23 May, 2019 (Surry Hills, Sydney, Australia)

A prominent Surry Hills, Sydney, address is featuring a vibrant patch of Queenstown in the lead up to winter 2019—with an exciting travel prize up for grabs.

Queenstown sets the stage for Travel Bootcamp this spring

Tuesday 7 May, 2019 (Queenstown, New Zealand) 

Queenstown will host travel content creators, bloggers and social media tastemakers at the first international iteration of a game-changing media conference this October.

Auckland and Queenstown join forces to attract the high-value, long-haul incentive market 

Wednesday 5 December, 2018 (Queenstown & Auckland, New Zealand)

A strategic MoU between Auckland Convention Bureau and Queenstown Convention Bureau will see the bureaux working together as a dual destination proposition.

Real Journeys Queenstown Winter Festival and Festival Director nominated for New Zealand events awards

Tuesday 4 December, 2018 (Queenstown, New Zealand)

The Real Journeys Queenstown Winter Festival and its director Rae Baker have been named finalists in the 2018 New Zealand Events Association Event Awards.

The Festival has been named a finalist in the Best Regional Event 2018 category.

Festival Director Rae Baker is a finalist in the Best Event Professional 2018 category.