The Southern Lakes International Marketing Alliance
The International Marketing Alliance (IMA) is a marketing collective made up of Destination Queenstown, Lake Wānaka Tourism and Tourism Central Otago. The alliance promotes the collective Southern Lakes region as a premium visitor destination in long-haul markets via participation in Tourism New Zealand led trade missions and roadshows in North America, the UK, Europe and Asia.
Queenstown is our precious home. It is our privilege to steward these natural surroundings that sustain lives and livelihoods and share them with like-minded people. We immerse ourselves in landscapes that fuel our creative spirit, our courage, and an expanding sense of possibility. We are nurtured by vibrant communities that connect and enrich us. Together, we commit to protecting and nurturing this place for future generations. Our deep love of place drives our passion for the environment and we invite others to help us care for it. With open minds and hearts, we welcome visitors – our fellow visionaries – who bring their courage and curiosity, who share our values, and take action toward a thriving planet and community.
Rose Wood - Account Manager, North America
+64 27 467 6878
rosew@queenstown-wanaka.nz
Queenstown Travel Trade website
Queenstown New Product Update & Developments
Queenstown & Wānaka Newsletter Sign Up
Queenstown Travel Sellers Closed Facebook Group
Queenstown YouTube Channel - training & educational video content
Queenstown Image Gallery
Wānaka perfectly complements neighbouring Queenstown. It is a place of awe-inspiring natural beauty, steeped in history and stories, ancient and new. The wairua (spirit) created by the landscape is what shapes the experience of being in Wānaka and connects everyone who visits - whether for a few hours, or a lifetime. Where the mountains, lakes and terrain make for some of the most incredible adventures and activities that are shaped by locals who want to share their passions, who want visitors to experience and love the outdoors as they do, and who honour and respect the environment they operate in.
Rose Wood - Account Manager, North America
+64 27 467 6878
rosew@queenstown-wanaka.nz
Queenstown & Wānaka Newsletter Sign Up
Wanaka Image Gallery
The Central Otago region is nestled in the heart of the South Island of New Zealand. A visit to the Central Otago region and its friendly townships is an adventure that should not be missed. With incredible scenery and over 300km of off-road cycle and walking tracks, stunning wineries and cellar doors, spectacular heritage sites, art galleries, boutique accommodation, great restaurants, and a fair few pubs, there’s something for everyone.
Andrea Lauder - Trade Marketing Manager
+64 3 440 0645
andrea.lauder@codc.govt.nz
Central Otago Travel Trade website
Central Otago Trade Ready Operators - Accommodation
Central Otago Trade Ready Operators - Activities
Central Otago Training Video
Central Otago Image Library